{"id":716,"date":"2024-02-09T11:06:33","date_gmt":"2024-02-09T11:06:33","guid":{"rendered":"https:\/\/bookinfluencers.com\/blog\/?p=716"},"modified":"2026-01-16T12:58:07","modified_gmt":"2026-01-16T12:58:07","slug":"should-a-bookish-creator-receive-incentives-for-a-book-review","status":"publish","type":"post","link":"https:\/\/bookinfluencers.com\/blog\/should-a-bookish-creator-receive-incentives-for-a-book-review\/","title":{"rendered":"Incentives for a book review: should creators receive these?"},"content":{"rendered":"\n
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Recently, we invited our community to take part in a survey. We want to hear feedback about our communication skills and platform. As well as this, we want to hear thoughts about book tours and brand campaigns we organised in 2023. Are our community satisfied with the books they had received? Were they happy with the incentives that were offered? Would they read a book if there was no promise of any incentive?<\/p>\n\n\n\n

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The survey was completed by 351 creators. They answered 15 questions. We will highlight the ones that will give valuable insights to anyone in the book community, specifically on the topic of incentives.<\/p>\n\n\n\n

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Question 1: What motivates you to register for a book tour (multiple answers allowed)<\/strong><\/h3>\n\n\n\n
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The community stated clearly that the blurb of the book is most important to them (90.6%), followed by the book cover (71.5%). We all know the saying \u2018don\u2019t judge a book by its cover\u2019, but honestly, we do. At Bookinfluencers.com, we receive requests for new book tours daily. If the book cover is of poor quality, we deny the collaboration. Although tastes differ, one can recognize whether a book cover is of good quality.<\/p>\n\n\n\n

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The next two motivations scored almost evenly. \u2018Hearing others talk about the book\u2019 scored 38.2% and an incentivized tour scored 39.6%. Interestingly, 5.4% of people gave the same free-type answer of registering because they like the author. This blog post<\/a> is a great example of this.<\/p>\n\n\n\n

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Let\u2019s dive a bit further into that interesting topic of incentivized tours!<\/p>\n\n\n\n

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Question 2: Do you feel that book tours should be incentivized? <\/strong><\/h3>\n\n\n\n
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This topic split the responses. 57.9% of the respondents said \u2018yes\u2019, 41.1% of the respondents answered \u2018no\u2019. Most of the ‘yes’ responses said: \u2018Book influencers should be treated the same as influencers in other industries\u2019 (45.3%). A smaller group said: \u2018I put in a lot of time and effort and feel like compensation is needed\u2019 (13.4%). Of the people that answered \u2018no\u2019, most agreed with: \u2018Receiving a book for free is enough for me\u2019 (35.6%). Only a small group said: \u2018Compensation leads to dishonest book recommendations\u2019 (5.7%).<\/p>\n\n\n\n

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It’s difficult to get a book to the top of a creator\u2019s TBR. Our experience after over 500 book tours is that only publishers and authors that publish a highly anticipated new release can get away with offering the book only. Offering incentives doesn\u2019t mean you always have to have financial rewards (although we see that the community often highly appreciates these). PR boxes are a great way to incentivize too and make great content such as unboxing videos. We also had publishers offering an extra book from their imprint as a bonus. There are various ways to show your appreciation for a creator\u2019s work and to acknowledge them as just as important as an influencer from any other industry.<\/p>\n\n\n\n

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@myfictionaldays<\/a>

Unboxing a gorgeous PR package for Luminiferos: The Omen of Light by Yana Metro \ud83d\udc97 A fusion of fantasy, romance and philosophy, this is a story of a girl who goes to a parallel world in search of meaning. Thank you for this wonderful book mail i can\u2019t wait to read it! \ud83d\ude0d #luminiferos<\/a> #yanametro<\/a> #yafantas<\/a> #yafantasybooks<\/a> #fantasybooktok<\/a> #fantasybook<\/a> #bookmail<\/a> #bookhaul<\/a> #bookhaul2023<\/a> #bookunboxing<\/a> #booktok<\/a> #readersoftiktok<\/a> #readersofbooktok<\/a> <\/p> \u266c idea 10 – Gibran Alcocer<\/a> <\/section> <\/blockquote>